Lead the Market Strategy & Campaigns Section, overseeing marketing strategies, plans and campaigns

for MWSC’s products, services and business initiatives.

Develop market positioning, customer segmentation, product branding and go-to-market strategies for

new and existing products and services.

Plan and oversee integrated marketing campaigns, advertising, digital marketing, product launches,

promotions, exhibitions and customer engagement activities.

Manage advertising and marketing agencies, media placements, out-of-home advertising assets,

sponsorships and promotional partnerships.

Plan, manage and monitor marketing budgets, ensuring effective resource allocation and timely

campaign implementation.

Supervise section staff and coordinate with internal departments, creative teams and external partners to

achieve marketing objectives.

Monitor campaign performance, evaluate marketing effectiveness and recommend improvements to

support business growth and customer engagement.

Master Degree or Bachelor's Degree/ Graduate Certificate with 03 years in experience in a related field with 01 years' experience in supervisory role